Local SEO Specialists for Home Service Businesses

Get Your Home Service Business
Ranking on Google Maps

We specialize in Local SEO and Google Business Profile optimization for HVAC, plumbing, electrical, roofing, landscaping, and 12+ other home service trades. Stop losing leads to competitors β€” own your local market.

No contracts
Free initial audit
Results in 90 days
16+
Home Service Industries Served
Top 3
Google Map Pack Results Delivered
340%
Average Increase in Profile Views
90 Days
Average Time to See Ranking Improvements

Sound Familiar?

Your Competitors Are Stealing Your Local Leads

Home service business owners lose thousands of dollars every month to competitors who rank higher on Google β€” even if those competitors are worse at the actual job.

😀
You're invisible on Google Maps
97% of people search online for local services. If you're not in the top 3 results, they call your competitor.
πŸ’Έ
Paying for ads but getting few calls
Organic local rankings deliver 5Γ— cheaper leads than paid ads β€” and they compound over time.
⭐
Fewer reviews than your competitors
Review quantity, velocity, and recency are top Google ranking signals β€” and most businesses ignore them.
πŸ—ΊοΈ
GBP profile is incomplete or wrong
An incomplete Google Business Profile tells Google you're unreliable β€” and drops you in rankings automatically.
Google Map Pack β€” Local Results
1
Your Business Name
⭐ 4.9 · 120 reviews · Open now
YOUR SPOT
2
Competitor A
⭐ 4.7 · 45 reviews
3
Competitor B
⭐ 4.5 · 23 reviews
Businesses in the Map Pack get 70%+ of all clicks

What We Do

Everything You Need to Dominate Local Search

We handle every component of your local online presence so Google shows your business first when customers in your area search for your services.

Industries We Serve

Local SEO for Every Home Service Trade

We don't do one-size-fits-all. Every trade has different keywords, different competitors, and different ranking opportunities. Select your industry for a tailored strategy.

Don't see your trade?

Get a Custom Strategy β†’

Our Process

From Invisible to #1 in Your Local Market

A proven, repeatable system for getting home service businesses ranked β€” and keeping them there.

1
Free Local SEO Audit

We analyze your current Google Business Profile, website, citations, and competitors. You get a clear picture of exactly why you're not ranking β€” no fluff, just data.

2
Custom Strategy for Your Trade

Every industry has different ranking factors. We build a strategy around the specific keywords, categories, and tactics that move the needle for your trade in your market.

3
GBP & Website Optimization

We optimize every on-page signal: GBP categories, service descriptions, photos, posts, schema markup, page speed, and mobile usability.

4
Citation Building & Review Velocity

We build accurate listings across 50+ directories and launch automated review campaigns that drive a consistent flow of 5-star reviews β€” a top ranking signal.

5
Track, Report & Scale

Monthly ranking reports, call tracking, and GBP insight analysis. We show you exactly what's working and optimize aggressively to keep you ahead of competitors.

What's Included in Every Plan

Full Google Business Profile audit and optimization
Keyword research for your specific trade and market
Citation building and NAP consistency fixes
Automated review request campaigns
Monthly GBP posts and content updates
Competitor gap analysis and tracking
Service area page strategy
Monthly ranking and performance reports
Direct access to your dedicated SEO specialist
Get Your Free Audit

Real Results

What Happens When You Rank #1 on Google Maps

Home service businesses that rank in the local map pack see transformative results β€” more calls, more booked jobs, lower cost-per-lead.

340%
Increase in GBP Profile Views
HVAC company in Fresno, CA β€” went from page 3 to top 3 in 74 days
5.2Γ—
More Inbound Calls per Month
Plumbing company in Central Valley β€” averaged 12 calls/mo, now 62+
$1.2M
In Recovered Quotes
HVAC retargeting + GBP optimization combined campaign result

Client Feedback

Home Service Owners Love the Results

β˜…β˜…β˜…β˜…β˜…

"Before HVACTrade, we were getting maybe 5-6 calls a month from Google. Within 90 days we were getting 40+ calls. Our GBP profile went from invisible to ranking #1 in our city. Game changer."

Mike R.
HVAC Contractor, Fresno CA
β˜…β˜…β˜…β˜…β˜…

"Tou knew exactly what was wrong with our Google listing. Wrong categories, missing services, no posts. After they fixed it all and we started getting reviews, we jumped to the top 3 in 6 weeks."

James T.
Plumbing Company, Visalia CA
β˜…β˜…β˜…β˜…β˜…

"I was skeptical about SEO but the free audit showed me 12 specific things wrong with my GBP. Fixed those things alone and I started getting calls again. Now I'm on retainer. Worth every penny."

Sandra L.
Electrician, Bakersfield CA

Common Questions

Frequently Asked Questions

Most home service businesses see meaningful ranking improvements within 60–90 days of starting optimization. Highly competitive markets (large cities, high-demand trades) may take 3–6 months. The key factors are how well optimized your GBP is, how many quality reviews you have, and how strong your local citations are compared to competitors.
Google Maps ranking (the "local pack" with the map and 3 business listings) is driven by your Google Business Profile signals β€” reviews, categories, completeness, activity, and proximity. Regular website SEO focuses on organic search rankings below the map. Both matter, but for home service businesses, the map pack drives 70%+ of clicks and calls. We focus on both, starting with your GBP.
Yes β€” despite our name, we serve 16+ home service trades. Our Local SEO system works for any home service business: plumbers, electricians, roofers, landscapers, pest control companies, garage door companies, pool services, painters, cleaners, tree services, and more. The fundamentals of Local SEO and GBP optimization are the same across all trades β€” we customize the keyword and category strategy for each industry.
Our free GBP audit checks: primary and secondary business categories, service completeness, photo quality and quantity, review score and velocity, Q&A optimization, GBP posts activity, business description keyword usage, attribute completeness, website link health, and comparison against your top 3 local competitors. You get a prioritized action list β€” not a vague report.
We build an automated review request system that sends SMS and email follow-ups to your customers after each job. Timing, message copy, and follow-up sequence are all optimized. We also help you respond to existing reviews professionally, which signals to Google that you're an active, engaged business β€” another ranking factor. Most clients see a 3–5Γ— increase in monthly review velocity within 30 days.
Technically no β€” you can rank on Google Maps with just a GBP. But having a well-optimized website dramatically strengthens your ranking power. Google treats your GBP and website as one integrated system. Businesses with optimized websites linked to their GBP consistently outrank those without. We can build and optimize both.

Ready to Rank #1 in Your Local Market?

Get a free Local SEO audit β€” no commitment required. We'll show you exactly why you're not ranking and what to fix, specific to your trade and city.